Rick Julian2 minTeeth! Hair! Feet!Imagine writing a singles ad for your very best friend, and describing her as “covered with skin, has two eyes, and walks upright . . .”...
Rick Julian2 minGreat Creative as Strategy: If They Don't Stop, It Doesn't MatterCompanies can spend hundreds of thousands of dollars going conducting market research, participating in process driven, patent worthy...
Rick Julian3 minBranding Basics: WHY Are We Doing This?“Why?” is always on my mind–I am driven, as I believe all humans are at a very elemental level, to find meaning in life, and I believe...
Rick Julian1 minWe Remember MomentsBrand interactions with your customers are rare: make them count Every waking hour of the day, every where they turn, your potential...